Cosmetic and plastic surgeons may work within the same field, but often take different routes of training, before finally arriving to life in the practice.
Working within such a widespread industry, gives surgeons the opportunity to carefully select their preferred
How do prospective patients successfully set apart the ‘all-rounder’ from the ‘expert’ when it comes to selecting their chosen practice?
Whether its lack of identity in telling your story, or inability to showcase what makes your practice different from the rest. Patients seek to gain knowledge from specialists within the plastic surgery industry.
Laying the right foundations for anything in life will ultimately keep you prepared for unforeseen challenges.
While a lot of focus is put on getting busy, just how productive is it to be constantly busy?
Aesthetics and beauty can often be a lot of hype, and little substance. Whether it’s the promotion of a new procedure, or looking closer into well-being and healthy habits.
When the time comes for a surgeon to open their first practice, how can they put their best foot forward?
It could be said that before and after images are the most common way to present cosmetic transformations.
Giving the chance to look back at ‘what was’, and the key element of appreciating the new. But what is the consequence when surgeons fail to show modest results?
The successful integration of patient psychology has in-depth stages that should be first taught and then applied.
When practices consider wellness, this must go right down to the core of understanding their patients true needs. From a trauma informed approach to correctly spotting red flags.
How do you feel when you want something and know the price upfront? Do you find yourself eager to buy, or immediately put off if it’s way beyond your budget?
Competitive advantage within any industry allows you to grow and move forward. From using the power of your own voice, to simply sharing your expertise. But when it comes to aesthetics and plastic surgery, how could you begin to elevate your practice?
From subtle tweaks, to life changing surgeries. A patient’s decision to move forward with any form of procedure takes undeniable confidence.
But when a patient chooses to heal themselves from the inside out, it is not only their responsibility, but also their surgeons. This is where practices have a duty to show care and empathy, guiding patients to feel their best self.
The importance of truly understanding your patient profile is invaluable. The ability to tap into both internal and external problems of patients creates huge opportunities for any practice. But what about when patients find themselves unable to ask those awkward questions, and be honest with surgeons about what they’re seeking?